Fifth Step in Starting a Start-Up

By:
Fifth Step in Starting a Start-Up

Last week we left off with discussing how to make your business unique simply by researching your target market to learn what their unmet needs are and fulfilling them. Go here to read last week’s post, Fourth Step in Starting a Start-up.

start-upThis week we will look at various market research tactics you can use to learn what are some of these unmet needs.

Recap of Previous Steps

In case you missed the previous steps, go here to read the first step, where we looked at coming up with a business idea.

Go here for the second step, where we asked the question, does your business idea pay the bills?

In our third step, we discussed how to start a new business without having to start at ground zero. Go here to read it.

Now back to this week’s post. We are discussing different research strategies you can utilize to learn what your target client’s unmet needs are; specifically, the needs your competitors are not fulfilling. Remember you’re creating a highly unique business in order to have a lucrative online business. (Refer to the fourth step)

Market Research Tactics

  1. The first method is simply ask. Chances are you are a member of your target client’s forums.  Ask them what they want and need.
  2. Read past posts.
  3. Use your social media networks to ask your friends and followers (your target market) the same questions.
  4. Create a poll using a Facebook app.
  5. Create surveys using sites such as Survey Monkey.

These are a few research tactics you can use to learn your target client’s unmet needs.

For a more in-depth look at the fifth step, including the previous steps, pick up our four-part course on Start and Grow Your Own Business by going here.

We would like to hear from you. If you are a start-up or has been in business for three years or less, has any of the information that we covered in module 1 (the first five steps) been useful to you?

Next week we will have a webinar covering the first module of four modules on Start and Grow Your Own Business. Go here to register. See you there!

As always, thanks for reading!

signature

 

 

 

RJ’s Internet Marketing Services

 

Related posts:

  1. Module 2 – Start and Grow Your Own Business Webinar
  2. 8 Mistakes You Want to Avoid as a Start-up
  3. The Second Step in Starting a Start-Up
  4. The 9th Step in Starting a Start-Up – Part 2

About The Author

Rita Cartwright

After graduating with a degree in marketing, Rita knew she wanted a career in the marketing industry. However, she took a detour and worked for Sears as a retail manager. When that didn't work out, Rita decided to launch her own business offering word processing services. These services eventually morphed into digital marketing services. Her desire to be a provider of professional digital marketing services led her to earn an Internet Marketing certificate from Art Institute, which reinforces her marketing degree from Arizona State University. Twenty two years later by the grace of Father God, Rita is still in business assisting her clients with their digital marketing. She also shares ideas and advises them on digital marketing, social media marketing and business operations.

Related Posts

Your Thoughts

RJ's Digital Solutions, LLC