The Rules to Giveaways on Facebook

The Rules to Giveaways on Facebook

facebook giveawayMany companies like to give away free items and discounts on Facebook for exchange of likes to increase their fan base. It’s no wonder they would; it’s a great way to encourage people to actually follow your company and maybe even get them hooked on your product or service.

But did you know that it’s actually a No-No with Facebook Terms and Conditions? Well if you didn’t, now you do! And you better make sure to follow them too or you might lose your profile completely.

Here are a few more points you might want to take note of as well:

You need written approval from Facebook

facebook giveawayThat’s right, unless you have been using an application box on your Fan Page, you MUST have written permission from Facebook before you can conduct a promotion or giveaway of any kind if it’s being administered on Facebook. This means that if you are actually running the giveaway on a blog or another website, but just advertising it on Facebook, you don’t need written approval.

Ineligibility

Facebook states that the following individuals are not eligible to enter promotions or giveaways:

Less than 18 years old, from a country embargoed by the USA, from Norway, Sweden, India or Belgium, can’t have a prize that is considered a dairy product, giveaways where you have to purchase a product or complete a lengthy task to enter.

Obviously, the Terms and Conditions are a bit more in depth than this, but it sure is a good start and some of the major points that should be taken into consideration.

Don’t forget that Facebook Terms and Conditions are always changing. This is one reason why consulting a specialist is always helpful. As a professional in this field, it’s our job to keep up to date on the most recent changes to help keep your page up and running.

What else you think you might be missing? Check back next week to find out.

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